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How to get attendees to actually turn up to your free events

I'm across in Dubai this week running a free event so it's the perfect time to release this post. We asked our customers to tell us the number one topic they wanted to hear about on the bog and this was it! I hope you like it and please check out our amazing attendee ticketing and registration system over at
How to get attendees to actually turn up to your free events It's the problem every producer faces at some time. You’ve done all the hard work, the venue is ready, the catering ordered, the name badges laid out. So you pace around....and wait….and wait…. for the first attendees to arrive. You don’t know if everyone will come. Will it be 80%? Will it be half? Will it be noone? The first attendees arrive and you relax a little, but now much.
We’ve all been there. At our company AppsEvents we have run over a hundred free events, ranging from small promotional sessions, to large conferences funded by sponsors. Along the way we have learned a lot and ref…
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Business Software Directory Certifies EventsFrame with 2 Industry Recognitions for Event Management Software

18th March 2018. Google Offices New York City - It's been a great week out in New York City attending a Partner event at the amazing Google New York City Offices an we learnt a lot from the high production value that Google bring to every event they hold. So we won an award! Here's the details:
EventsFrame just received 2 esteemed industry awards from a top B2B software review platform! Recently, FinancesOnline’s team of software experts analyzed our event-ticketing system, and they came away impressed describing EventsFrame as a cost-effective and straightforward  platform for managing one’s events and easily make it more attractive to attendees. With this, EventsFrame was distinguished with their Great User Experience and Rising Star awards for 2018. 
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How to run an events company on (almost) completely free tools

Edinburgh, Scotland 18 Feb 2018

I'm just heading back to Prague after a fun weekend catching up with University friends in Edinburgh. The photo above was taken in the BrewDog pub and as a huge fan of the company (and as a shareholder via 'Equity for Punks') I'm on a mission to visit all their worldwide far I've been to Hong Kong, London and Edinburgh.

So for this weeks post I wanted to give a quick 'behind the scenes' look at a multi-event company, and the software systems we use to manage and promote all our events. I think this information is useful whether you are running one event a year, or 100's like us.

Three of the co-founders of EvensFrame work at AppsEvents, a 'Google for Education' partner who runs over 300 events annually quite literally across the globe....from Peru to Oman to South Korea. When we founded AppsEvents in 2012 we built the business as a globally distributed team (more on that on a future post), and almost com…

Who are we? Introducing the EventsFrame co-founders

Dan Taylor - 5/2/2017 AppsEvents HQ, Prague, Czech Republic

It's been a hectic week as we prepare EventsFrame for launch and this week we're pushing out new features for attendees to pay via PayPal and via invoice which our are looking fantastic. It's also been a hectic week personally  as I have been moving house...and this Friday a group of entrepreneur friends are heading out of town for a quarterly weekend of strategising and planning. And this time we are off to Plzen (called Pilsen in German) which is, you guessed it, the birthplace of Pilsner beer.

So for this weeks blog post I thought it would be good to give a quick introduction to our four co-founders and say a few words about how EventsFrame came about. I'm working on a longer post about the 'origin story' of EventsFrame, but the short version is that co-founders James, Dean and myself work together at AppsEvents. We're all Google and EduTech obsessives and run 'Google for Education' Summ…

'Podcast: Running Profitable Events' Flashback to 2013 and an interview with the Tropical MBA Podcast

Thursday 25th January 2018, Frontline Club, London

I'm writing this post from my London residence the Frontline Club. It's 7am and I'm about to get up and head across London for day two of the annual BETT show. BETT is a huge (40,000 plus visitors) Education Technology trade-show and it signals the start of our year at AppsEvents. We are coordinating training for Google, Acer and RM, so we have a large team on site with EventsFrame co-founder Dean Stokes leading training on the Google stand (see above).

For this weeks blog post I want to flashback to 2013 and a podcast interview I gave on the excellent Tropical MBA Podcast with Dan and Ian. I've been a huge fan of the tropical MBA podcast since day 1 and it's part of my Friday routine to get a blast of 'location-independent entrepreneurship' so I was delighted to appear on the show.

The interview came about by chance when I was across in Cebu, Philippines in 2013 on my first visit to the country. I had just…

EventsFrame update and Taiwan trip recap

Sunday 21st January 2018 - KLM Business Lounge Amsterdam Airport - en-route from Taipei back to Prague

Thats me in the photo 'rockin' the mic' at our Taiwan Google Summit ;)

I have spent the past six days in Taiwan exploring some new areas with my wife, meeting sponsors, talking with entrepreneurs, catching up with friends and making new acquaintances. The central reason for the visit though was for our fourth annual Taiwan Google for Education Summit this weekend, managed by EventsFrame co-founder James Sayer....It's important to emphasise again that we run a large GLOBAL events company, and crafted EventsFrame initially for ourselves. Myself and co-founder Simon Payne come from the SAAS world so we exist at the intersection of beautifully designed, usable technology and streamlined in person events.

So on to EventsFrame updates. This week we pushed two new features to the live system:

1. Invoices for offline payment - You can now easily create invoices through EventsF…